Kids music

Grammy Museum and Matthew Morrison celebrate Children’s Music Day

Emmy, Tony, and Golden Globe nominated artist Matthew Morrison is the official ambassador for the 5th Annual Children’s Music Day, celebrated on Friday October 2. To support the celebration of the music festival, the Grammy Museum The YouTube channel will launch a special presentation on Monday, September 28e titled: Disney Dreamin ‘for Kids Music Day by Matthew Morrison. Matthew performs four songs from his latest studio album, Disney Dreamin ‘. Grammy, Tony, and Emmy nominated star Vanessa williams, and Grammy award-winning artist and actor Jack Black also serve as Children’s Music Day ambassadors and present personal testimonials on the importance of access to music.

Every year, Keep the music alive partners with over 1,000 music schools, music stores and other music organizations around the world to host special events that benefit and celebrate children who play music. The aim is to emphasize the importance of including music and the arts in the education of children. Events hosted by participating locations include open houses, petting zoos, free music lessons, student music shows, community / family jams, instrument donation drives, open microphones for kids and more. Due to the ongoing pandemic, Virtual Kids Music Day events and promotions will include live performances, open mics for kids, free online lessons, virtual zoos for kids (think ” Musical Show & Tell ”), online instrument clinics and Kids Music Day Sales on a selection of instruments, accessories and lesson plans.

“This year has presented many challenges, and I am very grateful for music and its ability to bring positivity into the lives of my family,” says Morrison. “I know how valuable an introduction to the arts can be, and because of that, I’m here to support my friends at Keep Music Alive to celebrate Music Day for Kids. Our hope is to cheer on the kids. and their parents to tap into the arts to find the relief, joy and inspiration that music can offer. “
– Matthew Morrison

Over a dozen famous artists show their support for music education as Children’s Music Day ambassadors, including:

Heart’s Matthew Morrison, Julie Andrews, Jack Black, Ann and Nancy Wilson, Pat Benatar & Neil Giraldo, Michael Feinstein, Kenny Loggins, Richie Sambora, Sarah McLachlan, Vanessa Williams, Victor Wooten, Todd Rundgren, Philip Lawrence, Bernie Williams, Damien Escobar and Mandy Harvey.

Music day for children is also supported by brands in the music industry, including Alfred music, CASIO EMI, Conn-Selmer, Fondation D’Addario, Kala Brand Music, Guitar Girl Magazine, Hungry for Music, Fondation Les Paul, Music & Sound Retailer, Music Nomad Equipment Care, Remo Percussion and Rock out loud live. Some of the biggest music channels in the country participate, including Music & Arts, Guitar Center, Kindermusik, Music together, Gymboree, Long & McQuade, Bach to rock and the legendary Rock school.

Keep the music alive is a national 501 (c) (3) organization and founder of Teach Music Week and Kids Music Day. Our mission is to inspire more children and adults to experience the educational, therapeutic and social benefits of music. For more information call (610) 874-6312 or visit and

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