Kids channel

Baby Einstein partners with Pandora to create new children’s channel


Music can be a wonderful tool for the development of the child. According to the American Academy of Pediatrics, music helps children learn, improves their attention, and provides calm. While there are many ways to make music a part of children’s daily routines, one of the easiest is with Kids2 and Pandora.

Kids2 is a global company that designs solutions to help young parents and families. Earlier this summer, they launched Hello Einstein Studios, a new multimedia entertainment company focused on creating educational content for children ages 0-12. As part of the launch, the company partnered with Pandora to create The Baby Einstein and Friends channel.

The channel allows parents to play eight albums of children’s music content directly from their listening device. It also includes the Baby Einstein Music Box Orchestra, which features classics from Baby Beethoven, Vivaldi, and Mozart, along with other favorites for playtime, bedtime and more.

“Kids2 continues to grow through our brands and business partners to ensure that we deliver holistic solutions and quality content to families around the world. An important part of this content is the music created from our iconic Baby Einstein brand which helps spark children’s curiosity, ”says Ryan Gunnigle, CEO and owner of Kids2 and founder of Hello Einstein Studios. “Our partnership with Pandora allows us to develop further. bringing this music and brand to more families and fulfilling our mission to help create a bright future through many small victories.

To learn more about the collaboration, visit


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